The Evolution of a Logo

In order to keep producing work that is both of a high standard and fresh at the same time it is essential to reflect on past work, on success and failure.

Ever since i created the 'rsnk' one-man studio, its logo has been through various incarnations. To me, it has always been something important, something that reflected my design skills and ethos at the time, be it good, or...not so good.... .

rsnk is dead, long live rsnk!


2008

First draft ----------------------------------------------------------------------------------

I initially used the name r-sonik design

Business card template ------------------------------------------------------------------

2009

First draft ----------------------------------------------------------------------------------

I changed the name to RSNK, which was shorter, more to the point and more memorable

Re-designed  ------------------------------------------------------------------------------

A series of 4 different business headers based on the 'four elements' theme

2010/2011

web logo 1 --------------------------------------------------------------------------------

An elaborate and ornamental logo tailored to a specific website theme

web logo 2 --------------------------------------------------------------------------------

An alternative logo header tailored to a theme loosely based on old Soviet propaganda posters